ALLEVOL

ALLEVOL is a brand that is very popular in Europe but still not widely known in Japan.

ALLEVOL's history began with a single pair of jeans.
TAKASHI OKABE, a Japanese designer living in the UK, produced jeans that were easy to wear daily and had a strong emphasis on quality in his hometown of Okayama Prefecture, Japan. When he sold them to his friends, they were a huge hit. OKABE, filled with creative drive, continued to challenge himself with items other than jeans. Twenty years later, ALLEVOL now offers a full range of casual fashion items, with jeans and cut-and-sew items produced in Japan, and wool and cotton knits, Ventile jackets, and trousers produced in the UK, choosing the optimal production location for each item.
Each time ALLEVOL exhibited at joint exhibitions in London, Berlin, and Florence, it expanded its number of retailers, and is now sold in eight European countries alone.
In particular, it has gained a strong following as one of the most popular brands at CLUTCH CAFE in London. ALLEVOL's name also soared through collaborations with popular brands, such as Inverallan from Scotland and CLINCH from Japan. It has also been featured frequently in Japanese magazines and is gradually becoming more well-known.

Previously, a Japanese apparel trading company served as the import agent, and the brand was sold in many stores. However, due to structural reforms within the import agency, it became less visible for a while. During that time, however, ALLEVOL steadily grew in Europe. From 2025, CLUTCH TOKYO has become the official import agent, marking its full-scale re-entry into the Japanese market.

CLUTCH TOKYO offers high-quality and elegant items that are updated versions of British vintage workwear and military wear.

The photo shows a vintage postman's duffle coat, made in the UK at a factory in London. It is a top-quality duffle coat, with fabric made in Bishu, Aichi Prefecture, a Japanese wool production area, and sewn in London.